William Hill bookie review - About

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William Hill
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Trusted by
UK Gambling Commission
Total score9.0
Pros
+ Top brand
+ Historical sportsbook
+ Unlimited withdrawals
+ Jackpot slot games

Quick casino facts

Year foundedYear founded: 1998
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About

With a history dating back to 1934, William Hills has witnessed significant expansion in the gaming industry. Aside from their longevity, it's incredible how they've remained at the frontline all this time.

William Hills and the growth of modern sport are inextricably linked. As competitive sports became more popular in the postwar period, so did the availability of sports betting facilities. None more so than William Hills betting shops, which have now become a staple in key locations around the United Kingdom.

What you need to know about betting at William Hill

For decades, whenever there is a sporting event, you can expect the local William Hills shop to be packed. This tradition lives on in today's internet climate, with William Hills Sports offering the best online sports betting options.

The William Hills retail and online sportsbooks in the United States have been renamed Caesars following the $3.7 billion acquisition of William Hills by Caesars on April 22, 2021. Aside from the name change, the product should remain essentially unchanged.

Overall, William Hills is a terrific betting site that leaves little space for criticism. It checks all the boxes, with an abundance of professionally developed features that will appeal to both novice and experienced gamblers.

We are not awarding William Hills full scores because of a few tiny glitches here and there; but, the company's advantages far outweigh these little defects. We have no hesitation in recommending William Hills to anyone contemplating about starting their betting journey – or simply trying out a different bookmaker.

But has William Hills's luster faded over time? Or do they continue to receive the most bets? To discover out, continue reading our review.

William Hill, the home of betting

William Hills, sometimes known as the "Home of Betting," is one of the gaming industry's oldest brands. It provides several betting features, thousands of live events each month, and a wide range of sports betting alternatives daily, all with competitive odds.

William Hills's world-renowned brand name is effectively represented on the website. Some may argue that this design is overly conservative, particularly with the site's predominantly white color scheme. However, since William Hills is nearly 90 years old, we believe a classic style matches this aesthetic wonderfully.

William Hill Incentives Spark Expansion
2022-08-24

William Hill Incentives Spark Expansion

William Hill’s innovative free bet offer is revolutionizing incentives in sports gambling. For upcoming competitions, the sportsbook’s customers may receive a free bet for simply following the bonus’ terms. The non-cashable free bet is a promotional offer for qualified account holders, which has no cash value. However, cash winnings from the free bet are real, which is why the promotion is attracting a lot of attention.